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It is evident from the above that digital marketing has various advantages over traditional marketing campaigns. What are the characteristics that make a digital marketing company a great one? What are the most common mistakes made by digital marketers? These are the issues we will examine in the next paragraphs.

Digital marketing strategies have no restrictions or limitations. This is their greatest advantage. Unlike the traditional marketing strategies, digital advertising platforms and tools have no specific time frame or period during which they can be used. There is no need to build or rent out a physical platform for any marketing strategy. You only need a website and an Internet connection to access everything else on the Internet.

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